Confirmed Control Closed Transaction verified Grooming

Cremo acquired by Edgewell Personal Care

Edgewell Personal Care acquired Cremo, a US personal care and grooming brand, on Sep 3, 2020.

Transaction summary

Target: Cremo
Acquirer: Edgewell Personal Care
Seller: -
Announced: 2020-08-04
Completed: 2020-09-03
Geography: US
Tags: Grooming
Type: Acquisition
Deal type: Control
Stake acquired: -
First added: 2026-06-18
Latest update: 2026-10-21

Value and multiples

100% enterprise value

USD 235M

100% enterprise value | USD

Basis: Public source

Reported price is assumed to be 100% EV unless stated otherwise. Partial-stake estimates are qualified in the basis notes.

EV / revenue

4.1x

Period not stated

Basis: FundComb estimate

EV / EBITDA

EBITDA basis not stated

Basis: FundComb estimate

Amounts paid and other reported values

Original reported amounts and bases; a stake payment is distinct from the estimated whole-company valuation.

Consideration: USD 235M

Google News headline from Glossy states Edgewell acquired men's grooming brand Cremo for $235 million; Cosmetics Business headline also states $235m. Full articles were not fetched.

Basis

Glossy and Cosmetics Business reported that Edgewell paid USD 235m (August 2020). Revenue of USD 58m comes from FundComb’s comps spreadsheet and is not confirmed by a public source; USD 235m / USD 58m gives an estimated 4.1x revenue. The revenue period is not stated.

Source summary

Edgewell Personal Care Announces Plan to Acquire CREMO Company - PR Newswire

Confirmed

Open via Google News

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