Investment and M&A transaction comps
CPG Investment & M&A Transaction Comps
Global CPG and consumer brand investments, capital raises and M&A transactions, including food, beverage, beauty, personal care, supplements and adjacent branded consumer categories.
392
Reviewed transactions
293
With price data
3.6x
Median EV or valuation / revenue
15.6x
Median EV or valuation / EBITDA
| Year | Transactions | Priced | Median EV or valuation / revenue | Median EV or valuation / EBITDA |
|---|---|---|---|---|
| 2026 | 50 | 22 | 4.0x | 9.9x |
| 2025 | 28 | 26 | 3.3x | 12.9x |
| 2024 | 24 | 23 | 3.1x | 15.0x |
| 2023 | 31 | 27 | 3.9x | 20.4x |
| 2022 | 26 | 17 | 3.6x | 20.4x |
| 2021 | 45 | 37 | 4.4x | 15.0x |
| 2020 | 30 | 25 | 4.3x | 14.7x |
| 2019 | 16 | 15 | 3.6x | 17.4x |
Sortable transaction comps
CPG transaction table
Rows with reported value
9 / 25
Acquisition EV, USD
USD 11B
Investment EV, USD
USD 250M
Median EV / revenue
4.3x
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25 shown of 392 matching transactions. Click any transaction row for more detail.
Values are 100% enterprise values. Multiples divide EV by full-company revenue or EBITDA. Reported prices are assumed to be EV; explicit partial-stake prices are grossed up as estimates. Amounts paid are tracked separately.
| Select for comparison | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| Fine Choice Foods Control | 2026-10-26 | Power Sustainable Lios | Undisclosed | Undisclosed | - | - | Canada | Confirmed 2 sources | ||
| AuNutra Industries Control | 2026-10-19 | Vivify Specialty Ingredients | Undisclosed | Undisclosed | - | - | - | Confirmed 2 sources | ||
| 2026-10-14 | West Madison Foods | Undisclosed | Undisclosed | - | - | - | Confirmed 2 sources | |||
| Specnova Control | 2026-10-09 | HTBA | Undisclosed | Undisclosed | - | - | United States | Confirmed 2 sources | ||
| SpikedAde Control | 2026-10-06 | Constellation Brands | Undisclosed | Undisclosed | - | - | - | Estimated 2 sources | ||
| Clio Snacks Control | 2026-10-06 | Stride Consumer Partners | Undisclosed | Undisclosed | - | - | United States | Confirmed 3 sources | ||
| M3 Wellness Control (100%) | 2026-09-21 | Vireo Growth Inc. | Undisclosed Undisclosed | Undisclosed | - | - | Nevada, United States | Confirmed 2 sources | ||
| ZO Skin Health Control | 2026-09-15 | Galderma | USD 1.5B Enterprise Value | 1,500 | 4.5x | - | - | Confirmed 2 sources | ||
| Sauer Brands’ Spice Portfolio Control | 2026-09-14 | The Watkins Company | Undisclosed Undisclosed | Undisclosed | - | - | - | Confirmed 2 sources | ||
| Goodles Control | 2026-09-03 | Barilla Group | USD 750M Consideration | 750 | 4.0x | - | - | Confirmed 6 sources | ||
| Medici Brands Capital Raise | 2026-09-02 | Greenoaks; Valor Equity Partners; Peter Rahal; Iconiq; Imaginary Ventures | USD 250M Investment Amount | 250 | - | - | United States | Confirmed 2 sources | ||
| Twinlab Control | 2026-09-02 | cbdMD | Undisclosed Consideration | Undisclosed | - | - | - | Confirmed 4 sources | ||
| Girardi Distributors, LLC Control | 2026-09-02 | Martignetti Companies | Undisclosed | Undisclosed | - | - | Massachusetts, United States | Confirmed 2 sources | ||
| Bonchon Control | 2026-09-01 | Minor Food and Serruya Private Equity | Undisclosed | Undisclosed | - | - | - | Confirmed 2 sources | ||
| Nestlé Holistic Health Platform Control | 2026-09-01 | Yellow Wood Partners | USD 1.0B Consideration | 1,000 | - | - | - | Confirmed 2 sources | ||
| GoPro Control (90%) | 2026-09-01 | Starman Optical, Inc. | USD 409M Enterprise Value | 409 | - | - | United States | Confirmed 3 sources | ||
| Ci FLAVORS Control | 2026-08-25 | KKR | Undisclosed | Undisclosed | - | - | Japan | Confirmed 2 sources | ||
| Ardella's Control | 2026-08-21 | Revolution Foods | Undisclosed Undisclosed | Undisclosed | - | - | United States | Confirmed 4 sources | ||
| Fave’Wich Control | 2026-08-18 | JSB Industries | Undisclosed Undisclosed | Undisclosed | - | - | - | Confirmed 2 sources | ||
| Au Vodka Control | 2026-08-17 | Sazerac | GBP 500M Enterprise Value | 678 | - | - | United Kingdom | Confirmed 5 sources | ||
| Purely Elizabeth Control | 2026-08-14 | Ferrero Group | USD 850M Estimated Enterprise Value | 850 | 3.4x | - | United States | Confirmed 6 sources | ||
| Jamieson Wellness Control (100%) | 2026-08-06 | Kirin Holdings Company | CAD 2.5B Enterprise Value | 1,785 | - | - | Canada | Confirmed 1 source | ||
| Clean Your Dirty Face Control | 2026-08-05 | Gorgeous Collective | Undisclosed Undisclosed | Undisclosed | - | - | - | Confirmed 1 source | ||
| Barcode Performance Drink Control | 2026-08-04 | Axum Capital | Undisclosed | Undisclosed | - | - | - | Confirmed 1 source | ||
| Thorne Control | 2026-08-04 | Procter & Gamble | USD 3.8B Consideration | 3,800 | 7.6x | - | United States | Estimated 3 sources |
FundComb transaction comps are informational only. Prices are shown as estimated enterprise value where available, with USD used as the default sorting currency; revenue and EBITDA multiples are shown where available. Values may be estimated, rumored, incomplete or derived from public information and should not be relied upon as financial, investment or valuation advice.