Gymshark raises capital from General Atlantic
Gymshark, a UK fitness apparel brand, raised capital from General Atlantic on Aug 14, 2020. Amount invested is separate from enterprise value.
Transaction summary
- Company
- Gymshark
- Investor(s)
- General Atlantic
- Announced
- 2020-08-14
- Geography
- United Kingdom
- Tags
- ActivewearApparelConsumerDirect To ConsumerFitness Apparel
- Type
- Capital Raise
- Stake issued / invested
- 21%
- First added
- 2026-10-04
- Latest update
- 2026-10-04
Parties at the deal date
Investor(s)
General Atlantic is a global growth equity investor that invests in fast-growing companies with proven business models and strong revenue growth. We focus on four sectors: consumer, financial services, healthcare and technology, where we have deep expertise and a strong track record of helping companies manage growth by seizing new opportunities, mitigating risks, and preparing to scale their business models for global growth. We seek to build enduring partnerships with our portfolio companies, reinforced by our stable, flexible capital program. To create long-term value that is essential to growth investing, we aim to be an active lead investor with significant minority ownership, working with management teams to meaningfully change outcomes. Unlike traditional private equity funds, General Atlantic's unique structure provides a more stable capital base that enables us to invest patiently and independent of fundraising cycles. Our capital base is largely composed of entrepreneurial and philanthropic families, reinforcing our long-term approach. General Atlantic was founded in 1980 in the United States, originally as a family office of Charles Feeney. Since then, we have expanded into a global fund with multiple Limited Partners and overseas offices.
Snapshot preserved for this transaction; current company profiles may differ.
Raise and valuation context
100% enterprise value
Undisclosed
Value not disclosed | GBP
Basis: Estimated
Reported price is assumed to be 100% EV unless stated otherwise. Partial-stake estimates are qualified in the basis notes.
EV / revenue
3.9x
Period not stated
Basis: Public source
EV / EBITDA
-
EBITDA basis not stated
Basis: Public source
Basis
- A comparable 100% enterprise value has not been established. Separately reported amounts are retained below.
- EV / revenue: 3.9x. The multiple uses 100% enterprise value, with investment amount tracked separately.
- The primary announcement reports a company valuation of over £1 billion; this is a lower bound, not an exact enterprise value or disclosed consideration. General Atlantic’s exact payment is not disclosed. Multiples reports $343 million revenue recorded alongside the August 2020 round and a reported 3.9x valuation/revenue multiple; its page says such revenue figures are typically run-rate or reported LTM, without specifying which applies here. Do not treat the revenue as audited FY2020 sales or derive an EBITDA multiple. Reported by secondary source; not independently derived from a same-currency exact enterprise value and revenue denominator. Multiples reports $343 million revenue recorded alongside the August 2020 round and a 3.9x valuation/revenue multiple. Its general qualification says figures are typically run-rate or reported LTM; the applicable basis is unspecified.
Source summary
Gymshark secures investment from General Atlantic valuing company at over £1 billion
ConfirmedThe investment will see General Atlantic take a 21 per cent stake in the business
Open sourceGymshark Revenue, Valuation, Funding & Investors
ConfirmedGymshark revenue was $343M, as disclosed with its latest round.
Open source