Confirmed Control (2%) Announced Transaction verified ConsumerFood & BeveragePackaged Food

WK Kellogg Co acquired by Ferrero

Ferrero agreed to acquire WK Kellogg Co, a North America packaged food brand on Jul 10, 2025. The transaction value is shown as USD 3.1bn. The current comp implies EV / revenue of 1.15x.

Transaction summary

Target
WK Kellogg Co
Acquirer
Ferrero
Seller
-
Announced
2025-07-10
Geography
North America
Tags
ConsumerFood & BeveragePackaged Food
Type
Acquisition
Deal type
Control
Stake acquired
2%
First added
2026-08-11
Latest update
2026-08-11

Value and multiples

Price / value

USD 3.1B

Enterprise Value | USD

Basis: Public source

EV / revenue

1.15x

Period: FY2024 2024

Basis: Derived from source data

EV / EBITDA

-

EBITDA basis not stated

Basis: Derived from source data

Basis

  • USD 3.1bn enterprise value is treated as publicly disclosed or derived directly from public source data.
  • Implied EV / revenue is 1.15x, calculated from USD 3.1bn value and USD 2.7bn revenue.
  • Revenue and multiple inputs are not fully disclosed in public transaction materials reviewed; treat the multiple as an estimate.
  • Metric period: FY2024 2024.

Source summary

Ferrero to Acquire WK Kellogg Co

Confirmed

Ferrero has agreed to acquire WK Kellogg Co, for $23.00 per share in cash, representing a total enterprise value of $3.1 billion.

Open source

Ferrero plans to buy WK Kellogg

Confirmed

Kellogg's net sales fell 2% to $2.7 billion in 2024.

Open source