Confirmed Control (2%) Announced Transaction verified ConsumerFood & BeveragePackaged Food
WK Kellogg Co acquired by Ferrero
Ferrero agreed to acquire WK Kellogg Co, a North America packaged food brand, on Jul 10, 2025.
Transaction summary
- Target
- WK Kellogg Co
- Acquirer
- Ferrero
- Seller
- -
- Announced
- 2025-07-10
- Geography
- North America
- Tags
- ConsumerFood & BeveragePackaged Food
- Type
- Acquisition
- Deal type
- Control
- Stake acquired
- 2%
- First added
- 2026-08-11
- Latest update
- 2026-08-11
Value and multiples
100% enterprise value
USD 3.1B
100% enterprise value | USD
Basis: Public source
Reported price is assumed to be 100% EV unless stated otherwise. Partial-stake estimates are qualified in the basis notes.
EV / revenue
1.15x
Period: FY2024 2024
Basis: Derived from source data
EV / EBITDA
-
EBITDA basis not stated
Basis: Derived from source data
Basis
- USD 3.1bn enterprise value is treated as publicly disclosed or derived directly from public source data.
- Valuation covers 100% of the target; the amount invested or paid for a stake is separate.
- Implied EV / revenue is 1.15x, calculated from USD 3.1bn value and USD 2.7bn revenue.
- Revenue and multiple inputs are not fully disclosed in public transaction materials reviewed; treat the multiple as an estimate.
- $3.1bn / $2.7bn = 1.1481x FY2024 net sales.
Source summary
Ferrero to Acquire WK Kellogg Co
ConfirmedFerrero has agreed to acquire WK Kellogg Co, for $23.00 per share in cash, representing a total enterprise value of $3.1 billion.
Open sourceFerrero plans to buy WK Kellogg
ConfirmedKellogg's net sales fell 2% to $2.7 billion in 2024.
Open source