Estimated Control (55%) Closed Transaction verified ConsumerDirect To ConsumerNutritionSupplementsVitamins

Sunday Natural acquired by CVC Capital Partners

CVC Capital Partners acquired Sunday Natural, a German supplements brand on Jan 15, 2024. FundComb records estimated consideration of EUR 800m. The current comp implies EV / revenue of 8x. Public sources confirm the deal; valuation inputs may include estimates where transaction materials do not disclose the full economics.

Transaction summary

Target
Sunday Natural
Acquirer
CVC Capital Partners
Seller
-
Announced
2024-01-15
Geography
Germany
Tags
ConsumerDirect To ConsumerNutritionSupplementsVitamins
Type
Acquisition
Deal type
Control
Stake acquired
55%
First added
2026-08-09
Latest update
2026-08-09

Value and multiples

Price / value

EUR 800M

Enterprise Value | EUR

Basis: Reported / rumored

Approx. $875M USD using FX date 2024-01-11 at 1.0987 EUR/USD.

EV / revenue

8x

Period: FY

Basis: Estimated

EV / EBITDA

16x

EBITDA basis not stated

Basis: Estimated

Basis

  • EUR 800m enterprise value is treated as a reported or rumored figure, not a company-disclosed valuation.
  • Implied EV / revenue is 8x, calculated from EUR 800m value and EUR 100m revenue.
  • Revenue and multiple inputs are not fully disclosed in public transaction materials reviewed; treat the multiple as an estimate.
  • Implied EV / EBITDA is 16x, calculated from EUR 800m value and EUR 50.0m EBITDA.

Source summary

CVC Agrees to €800 Million Deal for Sunday Natural

Estimated

Bloomberg reported CVC agreed to buy vitamin and supplement maker Sunday Natural; official terms undisclosed; people familiar said valuation about €800m ($875m); founder Jörg Schweikart remains significantly invested.

Open source