Confirmed Control Closed Deal verified CPGHealth FoodsProtein PowdersSports NutritionSupplementsSupplements And Health Foods

Vitaco acquired by Primavera Capital

Primavera Capital acquired Vitaco, an Australia/New Zealand vitamins, supplements and health foods brand on Aug 1, 2016. Financial terms were not publicly disclosed. The current comp implies EV / revenue of 1.5x. Public sources confirm the deal; valuation inputs may include estimates where transaction materials do not disclose the full economics.

Transaction summary

Target
Vitaco
Acquirer
Primavera Capital
Seller
-
Announced
2016-08-01
Geography
Australia/New Zealand
Tags
CPGHealth FoodsProtein PowdersSports NutritionSupplementsSupplements And Health FoodsVitamins
Type
Acquisition
Deal type
Control
Stake acquired
-
First added
2026-06-19
Latest update
2026-06-19

Value and multiples

Price / value

Undisclosed

-

Basis: FundComb estimate

EV / revenue

1.5x

unknown

Basis: FundComb estimate

EV / EBITDA

14.7x

Basis: FundComb estimate

Basis

  • Financial terms were not disclosed in the public sources reviewed.
  • EV / revenue is shown as 1.5x based on the available comp inputs.
  • Revenue and multiple inputs are not fully disclosed in public transaction materials reviewed; treat the multiple as an estimate.
  • EV / EBITDA is shown as 14.7x based on the available comp inputs.

Source summary

No public source summary has been published for this transaction yet.