Confirmed Preliminary Control Announced Transaction verified Consumer Health

SSL International acquired by Reckitt Benckiser

Reckitt Benckiser agreed to acquire SSL International, a consumer healthcare brand, on Jul 21, 2010.

Preliminary: The transaction value is not yet independently verified.

Transaction summary

Target
SSL International
Seller
-
Announced
2010-07-21
Geography
-
Tags
Consumer Health
1 more tag
Type
Acquisition
Deal type
Control
Stake acquired
-
First added
2026-06-19
Latest update
2026-10-31

Value and multiples

100% enterprise value

GBP 2.5B

Unverified

100% enterprise value | GBP

Basis: Public source

Reported price is assumed to be 100% EV unless stated otherwise. Partial-stake estimates are qualified in the basis notes.

Approx. $3.9B USD using FX date 2010-07-21 at 1.5268 GBP/USD.

EV / revenue

3.5x

Period not stated

Basis: FundComb estimate

EV / EBITDA

20.5x

EBITDA basis not stated

Basis: FundComb estimate

Basis

  • The 3.5x revenue and 20.5x EBITDA multiples come from FundComb’s comps spreadsheet and are not confirmed by a public source; the price, revenue, EBITDA and period behind them are not stated. Happi reported Reckitt Benckiser’s acquisition of SSL International on 21 July 2010.

Other reviewed estimates

Earlier estimates and their sources.

other reviewed estimate
EV / revenue 3.5x | EV / EBITDA 20.5x

Source summary

Reckitt Benckiser Buys SSL International - Happi | Household And Personal Products Industry

Confirmed
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