Estimated Control Announced Deal verified CPGDietary SupplementsVitaminsVitamins & SupplementsVMS

Nutranext acquired by Clorox

Clorox agreed to acquire Nutranext, a vitamins & supplements brand on Mar 12, 2018. The transaction value is shown as USD 700m. The current comp implies EV / revenue of 3.5x. Public sources confirm the deal; valuation inputs may include estimates where transaction materials do not disclose the full economics.

Transaction summary

Target
Nutranext
Acquirer
Clorox
Seller
WM Partners
Announced
2018-03-12
Geography
-
Tags
CPGDietary SupplementsVitaminsVitamins & SupplementsVMS
Type
Acquisition
Deal type
Control
Stake acquired
-
First added
2026-06-19
Latest update
2026-06-19

Value and multiples

Price / value

$700M

Consideration | USD

Basis: Public source

EV / revenue

3.5x

unknown

Basis: FundComb estimate

EV / EBITDA

14x

Basis: FundComb estimate

Basis

  • USD 700m consideration is treated as publicly disclosed or derived directly from public source data.
  • EV / revenue is shown as 3.5x based on the available comp inputs.
  • Revenue and multiple inputs are not fully disclosed in public transaction materials reviewed; treat the multiple as an estimate.
  • EV / EBITDA is shown as 14x based on the available comp inputs.

Source summary

No public source summary has been published for this transaction yet.