The Bountiful Company's core brands acquired by Nestlé
Nestlé acquired The Bountiful Company's core brands, a vitamins & supplements brand, on Aug 10, 2021.
Transaction summary
- Target
- The Bountiful Company's core brands
- Acquirer
- Nestlé
- Seller
- -
- Announced
- 2021-04-30
- Completed
- 2021-08-10
- Geography
- -
- Type
- Acquisition
- Deal type
- Control
- Stake acquired
- -
- First added
- 2026-06-19
- Latest update
- 2026-10-31
Value and multiples
100% enterprise value
USD 5.8B
100% enterprise value | USD
Basis: Public source
Reported price is assumed to be 100% EV unless stated otherwise. Partial-stake estimates are qualified in the basis notes.
EV / revenue
3.1x
Period not stated
Basis: FundComb estimate
EV / EBITDA
16.8x
EBITDA basis not stated
Basis: FundComb estimate
Amounts paid and other reported values
Original reported amounts and bases; a stake payment is distinct from the estimated whole-company valuation.
Consideration: USD 5.8B
Google News headline evidence from Axios and WWD states Nestlé would buy The Bountiful Co./core brands for $5.75 billion; full articles were not fetched. Pasted spreadsheet value of 5.8 appears directionally consistent with $5.75bn rounded.
Basis
- Axios and WWD reported that Nestlé would buy The Bountiful Company’s core brands for USD 5.75bn (April 2021). The 3.1x revenue and 16.8x EBITDA multiples come from FundComb’s comps spreadsheet and are not confirmed by a public source; the revenue, EBITDA and period behind them are not stated.
Other reviewed estimates
Earlier estimates and their sources.
Source summary
Nestlé to buy The Bountiful Co. in $5.75 billion deal - Axios
ConfirmedThorne HealthTech Schedule 14D-9/A
EstimatedPrecedent transaction row lists implied TEV of $5,750m and TEV/LTM Adjusted EBITDA of 16.8x.
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