Confirmed Control Closed Deal verified ConsumerConsumer HealthConsumer Health / OTC PharmaceuticalsOTC Pharmaceuticals

Merck Consumer Care acquired by Bayer

Bayer acquired Merck Consumer Care, a consumer health / otc pharmaceuticals brand on May 6, 2014. The transaction value is shown as USD 14bn. The current comp implies EV / revenue of 6.5x. Public sources confirm the deal; valuation inputs may include estimates where transaction materials do not disclose the full economics.

Transaction summary

Target
Merck Consumer Care
Acquirer
Bayer
Seller
Merck & Co.
Announced
2014-05-06
Geography
-
Tags
ConsumerConsumer HealthConsumer Health / OTC PharmaceuticalsOTC Pharmaceuticals
Type
Acquisition
Deal type
Control
Stake acquired
-
First added
2026-06-19
Latest update
2026-06-19

Value and multiples

Price / value

$14B

Consideration | USD

Basis: Public source

EV / revenue

6.5x

unknown

Basis: FundComb estimate

EV / EBITDA

21x

Basis: FundComb estimate

Basis

  • USD 14bn consideration is treated as publicly disclosed or derived directly from public source data.
  • EV / revenue is shown as 6.5x based on the available comp inputs.
  • Revenue and multiple inputs are not fully disclosed in public transaction materials reviewed; treat the multiple as an estimate.
  • EV / EBITDA is shown as 21x based on the available comp inputs.

Source summary

No public source summary has been published for this transaction yet.