Confirmed Control Closed Transaction verified ConsumerFood & BeveragePretzels And Salty SnacksSnack ManufacturingSnacks

Dot’s Pretzels, LLC and Pretzels, LLC d/b/a Pretzels Inc. acquired by The Hershey Company

The Hershey Company acquired Dot’s Pretzels, LLC and Pretzels, LLC d/b/a Pretzels Inc., a US pretzels and salty snacks; snack manufacturing brand, on Nov 10, 2021.

Transaction summary

Target
Dot’s Pretzels, LLC and Pretzels, LLC d/b/a Pretzels Inc.
Acquirer
The Hershey Company
Seller
-
Announced
2021-11-10
Geography
United States
Tags
ConsumerFood & BeveragePretzels And Salty SnacksSnack ManufacturingSnacks
Type
Acquisition
Deal type
Control
Stake acquired
-
First added
2026-10-04
Latest update
2026-10-04

Value and multiples

100% enterprise value

USD 1.2B

100% enterprise value | USD

Basis: Public source

Reported price is assumed to be 100% EV unless stated otherwise. Partial-stake estimates are qualified in the basis notes.

EV / revenue

4.36x

Period: 12 Months Ended September 2021 2021

Basis: Derived from source data

EV / EBITDA

-

EBITDA basis not stated

Basis: Public source

Amounts paid and other reported values

Original reported amounts and bases; a stake payment is distinct from the estimated whole-company valuation.

Consideration: USD 1.2B

Issuer-reported combined purchase price; approximately $1 billion is separately described as investment net of expected future tax benefits.

Basis

  • USD 1.2bn enterprise value is treated as publicly disclosed or derived directly from public source data.
  • Valuation covers 100% of the target; the amount invested or paid for a stake is separate.
  • Implied EV / revenue is 4.36x, calculated from USD 1.2bn value and USD 275m revenue.
  • Revenue and multiple inputs are not fully disclosed in public transaction materials reviewed; treat the multiple as an estimate.
  • The reported combined purchase price is treated as whole-company enterprise value under FCR-211; no debt/cash bridge is disclosed. The announcement reports estimated aggregate net sales of $275 million for the 12 months ended September 2021; dividing the reported $1.2 billion combined price by that same-scope sales figure gives an estimated 4.36x EV/revenue. Hershey’s 2021 annual report separately forecasts aggregate annualized net sales over $300 million for Dot’s and Pretzels; this is a forecast, not the September 2021 actual-period metric. The release’s approximately $1 billion net of expected future tax benefits is not substituted for the purchase price. No supported EBITDA figure or multiple is available. Derived from $1.2 billion reported combined purchase price divided by issuer-estimated $275 million aggregate net sales for the 12 months ended September 2021; both cover the combined businesses. Issuer-estimated aggregate net sales for the combined businesses; the annual report separately forecasts aggregate annualized net sales over $300 million.

Source summary

Hershey Announces Intent to Acquire Dot’s Homestyle Pretzels and Pretzels Inc.

Confirmed

The total purchase price for these two proposed acquisitions is approximately $1.2 billion

Open source

The Hershey Company 2021 Form 10-K

Confirmed

Pretzels and Dot’s are expected to generate aggregate annualized net sales over $300 million.

Open source

Hershey Completes Acquisition of Dot’s Pretzels and Pretzels Inc.

Confirmed

The combined purchase price was $1.2 billion

Open source