Confirmed Control (100%) Closed Transaction verified ConsumerPetPet Food

Smucker pet food brands (Rachael Ray Nutrish, 9Lives, Kibbles 'n Bits, Nature's Recipe) acquired by Post Holdings, Inc.

Post Holdings, Inc. acquired Smucker pet food brands (Rachael Ray Nutrish, 9Lives, Kibbles 'n Bits, Nature's Recipe), a US pet brand, on Apr 28, 2023.

Transaction summary

Target
Smucker pet food brands (Rachael Ray Nutrish, 9Lives, Kibbles 'n Bits, Nature's Recipe)
Announced
2023-02-08
Geography
United States
Type
Acquisition
Deal type
Control
Stake acquired
100%
First added
2026-10-31
Latest update
2026-10-31

Value and multiples

100% enterprise value

USD 1.2B

100% enterprise value | USD

Basis: Public source

Reported price is assumed to be 100% EV unless stated otherwise. Partial-stake estimates are qualified in the basis notes.

EV / revenue

0.86x

Period: varies by source

Basis: Public source

EV / EBITDA

12x

EBITDA: normalised / adjusted

Basis: Public source

Basis

  • Reported value: US$1.2bn enterprise value. Multiples use revenue of US$1.4bn (2022) and EBITDA of US$100m (Forecast).

Source summary

Post Holdings to Acquire Rachael Ray Nutrish, Nature's Recipe and Other Select Pet Food Brands from The J.M. Smucker Co.

Confirmed

Post will acquire the Pet Food Business for $1.2 billion on a cash-free, debt-free basis, subject to an inventory adjustment.

Open source

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