Caribou consumer and foodservice coffee business (JDEP Blue Moon) acquired by JDE Peet's N.V.
JDE Peet's N.V. acquired Caribou consumer and foodservice coffee business (JDEP Blue Moon), an United States (Minneapolis, Minnesota roasting operations); excludes Caribou coffeehouses coffee brand, on Mar 26, 2024.
Transaction summary
- Target
- Caribou consumer and foodservice coffee business (JDEP Blue Moon)
- Acquirer
- JDE Peet's N.V.
- Announced
- -
- Type
- Acquisition
- Deal type
- Control
- Stake acquired
- 100%
- First added
- 2026-10-26
- Latest update
- 2026-10-29
Value and multiples
100% enterprise value
EUR 245M
100% enterprise value | EUR
Basis: Public source
Reported price is assumed to be 100% EV unless stated otherwise. Partial-stake estimates are qualified in the basis notes.
EV / revenue
3.27x
Period: FY2024 Pro Forma (Full Acquired Scope)
Basis: Public source
EV / EBITDA
-
EBITDA basis not stated
Basis: Public source
Amounts paid and other reported values
Original reported amounts and bases; a stake payment is distinct from the estimated whole-company valuation.
Consideration: EUR 245M
EUR 245 million for all shares in JDEP Blue Moon, including Caribou consumer and foodservice licensing rights and roasting operations. Caribou coffeehouses are excluded.
Basis
- EUR 245 million / EUR 75 million full-year pro-forma revenue = 3.27x for the acquired business.
Source summary
JDE Peet’s FY2025 financial statements, note 3.1
ConfirmedJDE Peet's FY2025 audited financial statements (exhibit in Keurig Dr Pepper 8-K/A) describe the 26 March 2024 completion of a Caribou carve-out acquisition for EUR 245 million, with pro-forma full-year revenue of EUR 75 million.
Open sourceKeurig Dr Pepper 8-K/A, filed 2026-06-11
ConfirmedCaribou—On 26 March 2024, JDE Peet’s completed a long-term global license agreement to manufacture, market and sell Caribou consumer and foodservice coffee products, excluding Caribou coffeehouses, for a total consideration of EUR 245 million. These activities were carved-out into a separate legal entity, JDEP Blue Moon, Inc., of which all shares were transferred to JDE Peet's upon completion. The transaction provides JDE Peet’s a strong platform to expand its premium coffee portfolio in North America. Under the terms of the agreement, JDE Peet’s acquired Caribou’s roasting operations in Minneapolis, Minnesota.
Open sourceKeurig Dr Pepper 8-K/A, filed 2026-06-11
ConfirmedOn 26 March 2024, JDE Peet’s completed a long-term global license agreement
Open sourceKeurig Dr Pepper 8-K/A, filed 2026-06-11
ConfirmedOn 26 March 2024, JDE Peet’s completed a long-term global license agreement to manufacture, market and sell Caribou consumer and foodservice coffee products, excluding Caribou coffeehouses, for a total consideration of EUR 245 million.
Open sourceKeurig Dr Pepper 8-K/A, filed 2026-06-11
ConfirmedIf Caribou would have been included in JDE Peet’s results an entire year (in the year of acquisition), the revenue and net loss would have been EUR 75 million and EUR (2) million, respectively.
Open sourceKeurig Dr Pepper 8-K/A, filed 2026-06-11
ConfirmedJDE Peet's acquired part of the Caribou business on 26 March 2024, which changed the nature of the transactions between Peet's and the remaining Caribou business, such as the elimination of the royalty payments.
Open sourceKeurig Dr Pepper 8-K/A, filed 2026-06-11
ConfirmedKeurig Dr Pepper Inc. (Exact name of Registrant as specified in its charter)
Open sourceJDE Peet’s FY2025 financial statements, note 3.1
ConfirmedCaribou—On 26 March 2024, JDE Peet’s completed a long-term global license agreement to manufacture, market and sell Caribou consumer and foodservice coffee products, excluding Caribou coffeehouses, for a total consideration of EUR 245 million. These activities were carved-out into a separate legal entity, JDEP Blue Moon, Inc., of which all shares were transferred to JDE Peet's upon completion. If Caribou would have been included in JDE Peet’s results an entire year (in the year of acquisition), the revenue and net loss would have been EUR 75 million and EUR (2) million, respectively.
Open sourceJDE Peet’s completes Caribou consumer and foodservice transaction
ConfirmedAmsterdam, 26 March 2024 JDE Peet’s (EURONEXT: JDEP), the world’s leading pure-play coffee and tea company by revenue, today announced the completion of the previously announced transaction under which the company has been granted a long-term global license to manufacture, market and sell Caribou consumer and foodservice coffee products, excluding Caribou coffeehouses. Under the terms of the agreement, JDE Peet’s has acquired Caribou’s coffee roasting operations in Minneapolis, Minnesota.
Open sourceContinue your research
Related transaction comps
JDE Peet's acquired by Keurig Dr Pepper
2026-04-01 · Confirmed
View transaction → BeverageDyla acquired by Keurig Dr Pepper
2025-06-02 · Confirmed
View transaction → BeverageGHOST Lifestyle LLC acquired by Keurig Dr Pepper Inc.
2024-12-31 · Estimated
View transaction → BeverageKalil acquired by Keurig Dr Pepper
2024-08-09 · Confirmed
View transaction →