Confirmed Control (100%) Closed Transaction verified BeverageCoffeeConsumerfoodservice

Caribou consumer and foodservice coffee business (JDEP Blue Moon) acquired by JDE Peet's N.V.

JDE Peet's N.V. acquired Caribou consumer and foodservice coffee business (JDEP Blue Moon), an United States (Minneapolis, Minnesota roasting operations); excludes Caribou coffeehouses coffee brand, on Mar 26, 2024.

Transaction summary

Target
Caribou consumer and foodservice coffee business (JDEP Blue Moon)
Acquirer
JDE Peet's N.V.
Announced
-
Type
Acquisition
Deal type
Control
Stake acquired
100%
First added
2026-10-26
Latest update
2026-10-29

Value and multiples

100% enterprise value

EUR 245M

100% enterprise value | EUR

Basis: Public source

Reported price is assumed to be 100% EV unless stated otherwise. Partial-stake estimates are qualified in the basis notes.

EV / revenue

3.27x

Period: FY2024 Pro Forma (Full Acquired Scope)

Basis: Public source

EV / EBITDA

-

EBITDA basis not stated

Basis: Public source

Amounts paid and other reported values

Original reported amounts and bases; a stake payment is distinct from the estimated whole-company valuation.

Consideration: EUR 245M

EUR 245 million for all shares in JDEP Blue Moon, including Caribou consumer and foodservice licensing rights and roasting operations. Caribou coffeehouses are excluded.

Basis

  • EUR 245 million / EUR 75 million full-year pro-forma revenue = 3.27x for the acquired business.

Source summary

JDE Peet’s FY2025 financial statements, note 3.1

Confirmed

JDE Peet's FY2025 audited financial statements (exhibit in Keurig Dr Pepper 8-K/A) describe the 26 March 2024 completion of a Caribou carve-out acquisition for EUR 245 million, with pro-forma full-year revenue of EUR 75 million.

Open source

Keurig Dr Pepper 8-K/A, filed 2026-06-11

Confirmed

Caribou—On 26 March 2024, JDE Peet’s completed a long-term global license agreement to manufacture, market and sell Caribou consumer and foodservice coffee products, excluding Caribou coffeehouses, for a total consideration of EUR 245 million. These activities were carved-out into a separate legal entity, JDEP Blue Moon, Inc., of which all shares were transferred to JDE Peet's upon completion. The transaction provides JDE Peet’s a strong platform to expand its premium coffee portfolio in North America. Under the terms of the agreement, JDE Peet’s acquired Caribou’s roasting operations in Minneapolis, Minnesota.

Open source

Keurig Dr Pepper 8-K/A, filed 2026-06-11

Confirmed

On 26 March 2024, JDE Peet’s completed a long-term global license agreement

Open source

Keurig Dr Pepper 8-K/A, filed 2026-06-11

Confirmed

On 26 March 2024, JDE Peet’s completed a long-term global license agreement to manufacture, market and sell Caribou consumer and foodservice coffee products, excluding Caribou coffeehouses, for a total consideration of EUR 245 million.

Open source

Keurig Dr Pepper 8-K/A, filed 2026-06-11

Confirmed

If Caribou would have been included in JDE Peet’s results an entire year (in the year of acquisition), the revenue and net loss would have been EUR 75 million and EUR (2) million, respectively.

Open source

Keurig Dr Pepper 8-K/A, filed 2026-06-11

Confirmed

JDE Peet's acquired part of the Caribou business on 26 March 2024, which changed the nature of the transactions between Peet's and the remaining Caribou business, such as the elimination of the royalty payments.

Open source

Keurig Dr Pepper 8-K/A, filed 2026-06-11

Confirmed

on 26 March 2024

Open source

Keurig Dr Pepper 8-K/A, filed 2026-06-11

Confirmed

Keurig Dr Pepper Inc. (Exact name of Registrant as specified in its charter)

Open source

JDE Peet’s FY2025 financial statements, note 3.1

Confirmed

Caribou—On 26 March 2024, JDE Peet’s completed a long-term global license agreement to manufacture, market and sell Caribou consumer and foodservice coffee products, excluding Caribou coffeehouses, for a total consideration of EUR 245 million. These activities were carved-out into a separate legal entity, JDEP Blue Moon, Inc., of which all shares were transferred to JDE Peet's upon completion. If Caribou would have been included in JDE Peet’s results an entire year (in the year of acquisition), the revenue and net loss would have been EUR 75 million and EUR (2) million, respectively.

Open source

JDE Peet’s completes Caribou consumer and foodservice transaction

Confirmed

Amsterdam, 26 March 2024 JDE Peet’s (EURONEXT: JDEP), the world’s leading pure-play coffee and tea company by revenue, today announced the completion of the previously announced transaction under which the company has been granted a long-term global license to manufacture, market and sell Caribou consumer and foodservice coffee products, excluding Caribou coffeehouses. Under the terms of the agreement, JDE Peet’s has acquired Caribou’s coffee roasting operations in Minneapolis, Minnesota.

Open source

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